Our mission at Heroes and Horses is to un-program the programmed. To offer combat veterans an alternative solution for defining and approaching their physical and mental scars—a solution that does not include prescription medications, or traditional psychotherapy, but rather the opportunity to use tools to redefine their purpose, rediscover their inner strength, and maximize their potential by taking ownership of their lives for the first time since leaving service.
Micah Fink will be the speaker at the 2023 Gooding Pro Rodeo Tough Enough to Wear Pink Luncheon!
Haley Proctor will make her debut trick riding appearance at Gooding in 2023! Performing since she was 5 years old, Haley has twice been the the top 5 for PRCA Specialty Acts. We can't wait to watch Haley in Gooding!
Check out Exit 53 in the Chute 7 Beer Garden after the rodeo Thursday - Saturday nights. Exit 53 is a country and rock band based in Eastern Montana. They play many types of events; fairs, weddings, rodeo after-parties, street dances, bars, and more, with a focus on songs that everyone can dance to.
2022 was the best Gooding Pro Rodeo yet! Records were broken both in and out of the arena. 2022 saw record rodeo attendance and record online and TV viewership. At the end of the rodeo season, Gooding Pro Rodeo was awarded the Large Rodeo of the Year for the Wilderness Circuit and the Justin Best Footing Award – for the 3rd year in a row.
It’s official, Gooding is on the map! We have built long lasting bonds with not only the contestants but with our fans as well. We appreciate all the love and support from our community and volunteers and look forward to a fantastic 98th Gooding Pro Rodeo!
Never been to Gooding? Grab your hat and boots and join us for one of the nation’s top professional rodeos. The Gooding Pro Rodeo began 98 years ago on the Calvary Parade Grounds (current Gooding County Fairgrounds) as a way to celebrate a successful harvest and entertain the crowds with Calvary demonstrations, bronc riding and horse races. While the idea is still the same, your experience at the Gooding Pro Rodeo will be enhanced by a fast-paced, televised extravaganza of the very best in professional rodeo, but with the same hometown, fair, carnival and all around family fun.
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We love our customers, so feel free to visit during normal business hours.
201 Fairgrounds Road, Gooding, Idaho, United States
09:00 am – 05:00 pm
We are closed for lunch each day from noon to 1:00 pm.